Posting a job is free. You’re charged only when a creator accepts.
PromptScripts and hooks
HookgeneratorforTikTokandReels.
This prompt turns ChatGPT or Claude into a hook generator: ten opening lines for the first two seconds of a video, each in a different style. Fill in four parts and pick the two or three hooks you want creators to film.
Replace each highlighted part with a fact about your product, then send it.
Hook generator4 parts to fill in
You write hooks for short vertical videos: the first line a creator says, or the first thing on screen, in the first two seconds of a TikTok, Reel or Short.
Write 10 hooks for a video about my product.
- Product name: [PRODUCT NAME]
- Who is watching: [WHO IT’S FOR]
- The problem they have: [THE PROBLEM]
- What the product does about it: [WHAT IT DOES]
Rules:
- Each hook is under 12 words and can be said in two seconds.
- Use a different style for each: question, bold statement, mistake people make, before and after, POV, list, reaction, confession, myth, challenge.
- Write the way people talk, not the way ads read.
- Don’t name the product in more than three of them.
- Don’t promise results you can’t prove.
Give the 10 hooks as a numbered list with the style in brackets after each one. Then pick the three you would test first and say why in one line each.
Don’t invent features, numbers or results. If a fact is missing, write [ASK THE BRAND] instead of guessing.
Paste it into ChatGPT, Claude or any other assistant.
02Fill it in
What to put in each part.
Short and specific beats long. Leave a part out and the assistant asks or marks it, instead of guessing.
[PRODUCT NAME]
The name as people see it. Headspace
[WHO IT’S FOR]
One kind of person. The more specific, the sharper the hooks. People who lie awake replaying their day.
[THE PROBLEM]
The problem in the viewer’s words, not yours. Can’t switch off at night.
[WHAT IT DOES]
One sentence about what the product does for that problem. Short guided sessions and sleep sounds to wind down with.
03Example output
What you get back.
The prompt filled in for Headspace, the meditation app, and six of the ten hooks it returned.
Filled in withProductHeadspaceForpeople who lie awakeProblemcan’t switch off at night
Hooks · Headspace6 of 10 · under 12 words eachExample output
Hooks
1“Why is your brain loudest at 1 a.m.?”Question
2“I stopped scrolling in bed. Here’s what I do instead.”Confession
3“POV: it’s midnight and you’re replaying a meeting from 2019.”POV
4“The mistake I made every night for a year.”Mistake
5“Ten minutes. That’s all I give it before sleep.”Bold statement
6“Try this for seven nights and tell me it didn’t help.”Challenge
Test first
–1 · The question names the exact moment the viewer is in.
–3 · POV hooks feel like a post, not an ad.
–5 · A clear number makes it sound easy to start.
The answer changes a little each time you run the prompt. Check it against your product before you post it.
04On Octoclip
Turn the hooks into a job.
Give each hook to a different video. You learn which opening works best from real creators, on real accounts.
Where each part goes
The three to testVideo angles, one each
The other hooksBrief, as ideas
The problemJob title and brief
Under 12 wordsMust-include point
01Free
Post a job free.
Paste the result into the brief. Give each hook or angle to a different video.
02You choose
Pick from who applies.
Creators apply to film it. Watch their videos and send an offer to the ones you like, at the price per video you set.
03One revision
Review against your points.
Each must-include point is a check when the video comes in. A video that misses one gets a revision request that names it.
