Freeto join
UGC creators are paid to film short videos for brands. To become a UGC creator, film a few samples, apply to jobs that show their price, and get paid for each approved video.
Updated
01In short
Anyone who can film a clear, honest short video can become a UGC creator. Brands pay for the video itself (a demo, a first try or a review) and post it on their own accounts and in their ads, so you don’t need a large following. You need a phone, good light and a few sample videos.
02The guide
From your first sample video to the brands that hire you again.
Choose two or three kinds of product you already use, such as skincare, apps or food. Brands look for creators who fit their product.
Use products you own. Film vertically, in good light, with the product in your hands and a clear first three seconds. The UGC examples guide lists the formats brands brief most.
Keep your samples where a brand can open them in one tap, and label them as samples. The UGC portfolio guide shows what to include.
Brands post open jobs on Octoclip with the price per video, the dates and the brief. Apply with a short note to the ones that fit you. Applying is free.
Before you accept, check the price, the number of videos, the deadline and how the brand may use the video. Tick every must-include point in the brief before you send.
Anatomy of an offer
Five things to check before you say yes.
Every video you deliver on time builds your record on Octoclip, which brands see when you apply. The brand deals guide covers what comes next.
03Two kinds of job
Each job is one kind, and shows its price per video before you apply.
You publish the video on your own TikTok, Instagram or YouTube, to your own followers, and send the brand the link to the live post.
You film the video and send it as a Google Drive link. The brand posts it on its own accounts and runs it in its ads.
04How it works
Free to join. Your pay is secured before you film.
01Free
Pay, dates and what to make are on every job. Applying is free and commits you to nothing.
02Free
Get an offer, read the terms, say yes. The brand pays first, so your full pay is secured before you film.
03
Send a UGC video as a Google Drive link, or post a Creator post and send its link. Tick each must-include point first.
04
The brand reviews within 5 days, or your video is approved for you. Each approved video is paid to your bank.
When money moves
05Ideas to film
Four formats brands brief most. Film each one with a product you own.
The product doing its one thing, from the first use to the result, in under thirty seconds.
Open it, try it and say what you think, filmed in one take.
A short list straight to camera, each point shown, not only said.
How it was before and how it is now, with the product in between.
06Pay
Each brand sets its price per video and shows it on the job. Octoclip takes nothing from it.
Octoclip takes no cut from the price on the job.
Joining, applying and accepting offers are free, and Octoclip takes nothing from your pay.
When you accept an offer, the brand pays first. Only then do you start.
Shown on the job before you apply. It never depends on views.
An example
3 UGC videos at €120 each
An example: each brand sets its own price per video. Payment fees for sending the money to your bank come off each payout.
07Compare
How Octoclip compares with pitching brands yourself, gifted collabs and UGC agencies.
| What you get | Free to join | Pitching brands yourselfDMs, emails and rate cards | Gifted collabsFree product for content | UGC agencyRosters and shortlists |
|---|---|---|---|---|
| Brands post jobs you can apply to | Yes | No: You find and message each brand | No: Usually by invitation | No: The agency picks who works |
| The price is on the job before you apply | Yes: Set by the brand, never tied to views | No: Negotiated each time | No: Product instead of pay | No: Set by the agency |
| Pay secured before you film | Yes | No: You invoice after the work | No: No pay | No: Paid on the agency’s terms |
| No commission on your pay | Yes: Octoclip takes 0% | Yes | No: No pay to begin with | No: Often a cut or a margin |
| Contract and payout handled | Yes | No: By you, one by one | No: Often no contract | Yes |
The pay is on every job. You see it before you apply, and Octoclip takes no cut from your pay.
Find paid jobs08Avoid these
Brands post UGC videos on their own accounts, so your follower count doesn’t matter. Start with samples.
A few samples in one or two niches tell a brand more than twenty unrelated videos.
Brands check each video against the must-include points they wrote. Tick every one before you send.
Agree the price, the deadline and how the video may be used before you film. See the UGC contract template.
Written by Octoclip. Published , updated .
The pay, review and revision rules on this page are Octoclip’s own, set out in the terms. Each brand sets its own price per video.
FAQ
Straight answers about the pay, the work and the rules.
Film three to five sample videos with products you own, put them in a simple UGC portfolio, and apply to jobs that fit you. Brands judge the video, and every job you deliver on time builds your record.
Not for UGC videos: the brand posts your file on its own accounts and in its ads, so followers don’t count. Creator posts go on your own account, which you connect, and some brands set a minimum.
There is no set salary: UGC creators are paid per video, so what they make depends on how many jobs they take and what each one pays. On Octoclip each brand sets its own price per video and shows it before you apply. The UGC rates guide explains what moves the price.
Anyone 18 or over can join Octoclip as a creator. You need a phone that films well, and, for Creator posts, a TikTok, Instagram or YouTube account to connect.
No. Joining, applying and accepting offers are free, and Octoclip takes 0% of your pay. Payment fees for sending the money to your bank come off each payout.
A phone that films in good quality, daylight or a simple ring light, and a quiet room. Clear sound and a steady shot matter more than an expensive camera.
In UGC work you are paid for the video, which the brand posts. In influencer work you are paid to post to your own audience. See UGC vs influencer marketing.
Your full pay is secured when you accept an offer, before you film. Each video is paid once the brand approves it, or automatically 5 days after you send it if the brand doesn’t answer.
A brand can ask for one revision per video, and only for a must-include point from the brief. You have 3 days to send the new version.
For some creators it is paid work alongside another job, for others a full-time business. It depends on how many jobs you take and what they pay. Octoclip does not guarantee jobs or earnings: brands choose who they hire, and you are paid a fixed price for each approved video.
More on Octoclip
Free to join
Set up in two minutes, apply to the jobs you want, and get paid for each approved video.
18 or older. Sign up with Google or your email.
