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Commercial script for social video ads.

This prompt writes a short commercial script for a video ad on TikTok, Instagram or YouTube: three openings, the middle, and one ending, with what is said and shown. It is written for a creator to film on a phone, so the ad looks like a post.

Post the result as a job, free
  • Free, no account needed
  • Works in any assistant
  • 6 parts to fill in

Updated

On this page6 sections
  1. 1The prompt
  2. 2Fill it in
  3. 3Example output
  4. 4Use it in a job
  5. 5FAQ
  6. 6Related prompts

01The prompt

Copy the prompt.

Replace each highlighted part with a fact about your product, then send it.

Commercial script6 parts to fill in
You write commercial scripts for social video ads that look like normal posts. A creator films them on their phone and they run as paid ads on TikTok, Instagram and YouTube.

Write a [15 OR 30]-second commercial script for my product.

- Product name: [PRODUCT NAME]
- The one thing the ad must get across: [THE ONE MESSAGE]
- Who will see the ad: [WHO IT’S FOR]
- What I want people to do after watching: [THE ACTION]
- Words or claims we can’t use: [WHAT TO AVOID]

Write:
1. Three different openings for the first two seconds, so I can test them against each other.
2. The middle, as a two-column script: SAID on the left, SHOWN on the right, with times.
3. The ending: one line for the action, said by the creator, plus the text on screen.

Rules: one message only. The product appears on screen within the first five seconds. Spoken lines are short and natural, nothing a real person wouldn’t say.

Don’t invent features, numbers or results. If a fact is missing, write [ASK THE BRAND] instead of guessing.
Paste it into ChatGPT, Claude or any other assistant.

02Fill it in

What to put in each part.

Short and specific beats long. Leave a part out and the assistant asks or marks it, instead of guessing.

[15 OR 30]
15 seconds for one message; 30 when the product needs showing. 30
[PRODUCT NAME]
The name as people see it. Spotify
[THE ONE MESSAGE]
One sentence. If you have two, write two ads. A playlist made with friends makes a road trip.
[WHO IT’S FOR]
One kind of viewer. Friends planning a summer trip together.
[THE ACTION]
One action. Start a shared playlist for the next trip.
[WHAT TO AVOID]
Claims, words or brands that legal or the platform won’t accept. Song lyrics, other music apps.

03Example output

What you get back.

The prompt filled in for Spotify, the music app, and the script it returned.

Filled in withLength30 secondsProductSpotifyMessagea shared playlist makes the tripActionstart a shared playlist
Commercial script · SpotifyPaid social · 9:16 · 30 secondsExample output

Openings to test

  1. 1“Rule one of a road trip: everyone adds a song.”Rule
  2. 2Passenger seat, phone up: “Who added this?”Reaction
  3. 3“POV: you lost the aux, but not the playlist.”POV

The middle

  1. 1Says: “We made one playlist for the whole trip.” Shows: the shared playlist on screen, four names on it.2–8 s
  2. 2Says: “Everyone added their songs the night before.” Shows: friends adding songs on their own phones.8–16 s
  3. 3Says nothing. Shows: the car, windows down, everyone singing along.16–25 s

The ending

Says: “Start one for your next trip.” On screen: one playlist, the whole trip. (25–30 s)

The answer changes a little each time you run the prompt. Check it against your product before you post it.

04On Octoclip

Turn the script into a job.

For ads, ask creators for a UGC video: you get the file to run on your own account, with the rights to use it in paid ads.

Where each part goes

  1. The three openingsVideo angles, one each
  2. The middleBrief
  3. The ending lineMust-include point
  4. The lengthFormat and length
  1. 01Free

    Post a job free.

    Paste the result into the brief. Give each hook or angle to a different video.

  2. 02You choose

    Pick from who applies.

    Creators apply to film it. Watch their videos and send an offer to the ones you like, at the price per video you set.

  3. 03One revision

    Review against your points.

    Each must-include point is a check when the video comes in. A video that misses one gets a revision request that names it.

Posting a job is free. You’re charged only when a creator accepts.

About this prompt

Written by Octoclip. Published , updated .

How we check it

The prompt tells the assistant not to invent features, numbers or results. Octoclip wrote and checked the example output before it was published.

FAQ

This prompt, answered.

What brands ask before they use it.

A person answers.

Can’t find your question? Write to us and someone at Octoclip replies.

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How long should a commercial script be?

For social video ads, 15 to 30 seconds. That is about 30 to 70 spoken words, with the product on screen early. Longer ads work only when the first seconds are very strong.

What is the difference between a TV commercial script and a social ad script?

A social ad has to work with the sound off and the thumb ready to scroll. It opens faster, shows the product sooner and looks like a post rather than a production.

Is this commercial script prompt free?

Yes. Copy it and use it as often as you like. You don’t need an Octoclip account.

Can I run the creator’s video as an ad?

Yes. Once you approve a video on Octoclip you can use it in paid ads on your own channels, including Spark Ads.

A person answers.

Can’t find your question? Write to us and someone at Octoclip replies.

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Free to post a job

Get this commercial filmed.

Post it as a job and see who wants to film it before you pay anything.

Posting a job is free. You’re charged only when a creator accepts.