# UGC Contract Template: What a UGC Agreement Covers > A UGC contract template in plain words: the clauses a UGC agreement needs, from price and revisions to usage rights. Octoclip writes it into every hire. Source: https://octoclip.io/ugc-contract-template Updated: 2026-10-17 --- Free to post a job # UGC contract template: what a UGC agreement covers. A UGC contract fixes the **price**, the **deadline**, the revisions and the **usage rights** before filming starts. On Octoclip it is written for you and accepted by both sides on every hire. [Post a job free](https://octoclip.io/signup/brand) - Contract on every hire - Payment secured before work - Rights include ads Updated 17 Oct 2026 **01** In short ## What is a UGC contract? A UGC contract is the written agreement between a brand and a UGC creator. It states the deliverables, the price per video, the deadline, how many revisions are allowed, and where the brand may use the video. A clear UGC agreement protects both sides before any work starts. - **Octoclip is**: A marketplace where every hire comes with a contract both sides accept, and payment is secured before work starts. - **Octoclip is not**: A law firm. This guide explains the clauses and is not legal advice. **02** The guide ## The clauses of a UGC contract template. Eight clauses to cover. Every Octoclip hire includes the first seven; the last applies to monthly retainers only. 1. **Parties and deliverables** Who hires whom, for which job, and how many videos. If a video has its own angle, name it, or leave it to the creator within the brief. State whether the creator only sends files or also publishes on their own account. 2. **Price and funding** The price per approved video and the total. Payment should never depend on views or results, and work should start only after the creator accepts and the payment is secured. 3. **Dates** A single deadline for all videos. If the creator publishes on their account, state how long the post stays live. 4. **Review and revisions** How many days the brand has to review, what happens if it does not answer, how many revisions are allowed and for what reason, such as a missed brief point or angle. Rejection should need an objective reason, never low views or a change of mind. 5. **Usage rights** Where the brand may use the video, for how long, in which countries, and whether it can edit it and run it as an ad. On Octoclip the brand may use approved content on its own channels and in paid ads, including Spark Ads and partnership ads, worldwide with no end date. 6. **Image and voice, exclusivity and resale** Say whether the creator’s image and voice are included, that the rights are not exclusive, and that the brand may not resell the video to third parties. 7. **Refunds and disputes** What happens to payment for videos that are not approved or not delivered, and how disagreements are resolved. See [UGC rates](https://octoclip.io/ugc-rates) for how the price is set. 8. **Monthly retainer renewal** For a monthly retainer, where a creator makes videos every month: how many videos a month and at what price, the renewal day, when each month’s videos are due, and how either side stops. On Octoclip each month is paid and secured before the creator starts, and either side can stop at any time. **03** Two ways to work ## Creator posts or UGC videos: which do you need? Each job is one type. You set the price per video, and creators see it before they apply. ### Creator post Job type The creator publishes on their own TikTok, Instagram or YouTube, to their own audience. You get the live post to repost and run as an ad. - **Where it lives**: The creator’s account, live at least 90 days - **Followers**: Matter. You can set a minimum - **Best for**: Reach on the creator’s own audience ### UGC video Job type The creator sends you the file. You publish it on your own accounts, on your site and in your ads. - **Where it lives**: Your accounts and ad library - **Followers**: Don’t matter. Only the video does - **Best for**: Video files for your own accounts and ads **04** How it works ## How the contract works on Octoclip. You never write it. It is built from your job and accepted by both sides. 1. Free **Post a job** Type, price per video, volume, deadline and the brief, with the must-include points every video is checked against. 2. Free **Review applicants** Creators apply with a note. You see their profile, connected account and record on Octoclip. 3. Free **Send offers** The contract is generated from your job’s terms. Hire one creator or twenty from the same brief. 4. **Hire and approve** When a creator accepts, you pay and they start. You approve every video before the creator is paid. When money moves 1. **You post and review** €0 2. **A creator accepts** Payment secured 3. **You approve a video** Creator is paid [Post a job free](https://octoclip.io/signup/brand) [See the whole flow](https://octoclip.io/#s-how) **05** Pricing ## What does a UGC contract cost? Nothing extra. The contract is part of every hire on Octoclip, and posting a job is free. - **€0**: **to post a job** As many jobs, applicants and teammates as you need. Reviewing and sending offers is free too. - **Charge**: **Pay when you hire** Charged when a creator accepts your offer. You see the full amount before you send it. - **Price**: **Fixed price per video** Never tied to views. You set it, and creators see it before they apply. An example 3 UGC videos at €120 each Paid to creators **€360** - **Monthly fee**: €0 An example, not a price list: you choose the price and the number of videos, and you see the full amount before you send an offer. **06** Compare ## A contract on every hire, or one you write yourself. How Octoclip handles contracts compared with an AI tool, an agency and doing it yourself. *Octoclip compared with an AI UGC tool, a UGC agency and doing it yourself* | What you get | Octoclip Post a job free | AI UGC tool Avatars and scripts | UGC agency Retainer fees and shortlists | Doing it yourself DMs, spreadsheets, invoices | | --- | --- | --- | --- | --- | | A real person on camera | Yes | No: An AI avatar | Yes | Yes | | Your real product, held and used | Yes | No | Yes | Yes | | Creators apply to your job | Yes | No: No creators | No: They pick for you | No: You search and message | | You choose who works with you | Yes | No: No creators | No: From their shortlist | Yes | | No monthly cost | Yes: €0 until you hire | No: Usually a subscription | No: Often a retainer fee | Yes: Your time instead | | Contracts and payouts handled | Yes | No: No creator involved | Yes | No: By you, one by one | **Weighing a UGC platform?** See Octoclip side by side with each one. [Compare platforms](https://octoclip.io/compare) **07** Avoid these ## Four mistakes in UGC contracts. - **Vague usage rights** “You can use it” does not say where, for how long or whether it can run as an ad. Spell it out before filming. - **No limit on revisions** Unlimited revisions are unfair to the creator and open-ended for you. State how many are allowed and for what. - **Tying payment to views** Views depend on the algorithm. Agree a fixed price per approved video. - **Agreeing by message** A chat is easy to lose and hard to enforce. A contract both sides accept in one place is the record. More in [what is UGC](https://octoclip.io/what-is-ugc). ## About this guide **Written by Octoclip.** Published 6 Oct 2026, updated 17 Oct 2026. ### Sources The review, revision and payment rules on this page are Octoclip’s own, set out in the [terms](https://octoclip.io/terms). Usage rights are set in each job’s terms and shown on the contract. FAQ ## UGC contracts, answered. What brands ask before they post: price, rights and review. **A person answers.** Can’t find your question? Write to us and someone at Octoclip replies. [Talk to us](mailto:info@octoclip.io) ### What should a UGC contract include? The parties and deliverables, the price per approved video and total, the deadline, the review and revision rules, the usage rights (where, how long, which countries, edits and ads), image and voice, exclusivity and resale, and how refunds and disputes work. ### Is there a free UGC contract template? The clause list on this page is a template you can follow. On Octoclip you do not need to write one: the contract is built from your job’s price, dates and brief, and both sides accept it before work starts. ### What are UGC usage rights? Yes. The contract both sides accept lets you use approved content in paid ads, including Spark Ads and partnership ads. Ask for the ad code or approval in your brief so the creator knows before they apply. ### How long can a brand use UGC content? That is for the contract to say. On Octoclip, once a video is approved the brand may use it worldwide with no end date, on its own channels and in paid ads, including the creator’s image and voice. ### Does the creator keep any rights? The rights are not exclusive, so the creator keeps the right to use their own work, and the brand may not resell the video to third parties. ### How many revisions does a UGC contract allow? You can ask for one revision per video, pointing to the must-include point it missed. The creator has 3 days to resubmit. If you don’t review a video within 5 days, it is approved. ### When is the creator paid? Their payment is secured when they accept, before any work starts, and released for each video you approve. ### How much does it cost? Posting a job, reviewing applicants and sending offers are free. You set a fixed price per video and pay only when a creator accepts your offer. The full amount is shown before you send the offer. ### Is this legal advice? No. This page explains what a UGC agreement covers. For advice on your own situation, ask a lawyer. ### Does a contract promise results? No. Octoclip does not sell or guarantee downloads, installs or views. You pay a fixed price for each approved video. **A person answers.** Can’t find your question? Write to us and someone at Octoclip replies. [Talk to us](mailto:info@octoclip.io) More on Octoclip ## More guides and tools. [All guides and tools](https://octoclip.io/resources) [Guide UGC rates What one video costs, and what makes the price go up or down. Read the guide](https://octoclip.io/ugc-rates) [Guide What is UGC? What UGC is, how UGC videos and ads work, and how brands hire the creators who film them. Read the guide](https://octoclip.io/what-is-ugc) [Guide UGC ads Ads filmed by real creators for TikTok and Meta, including app install ads. Read the guide](https://octoclip.io/ugc-ads) [Free tool TikTok ads cost TikTok’s minimum budgets, and a calculator for impressions, clicks and cost per click. Open the tool](https://octoclip.io/tiktok-ads-cost) ### Guides for brands - [UGC ads](https://octoclip.io/ugc-ads) - [UGC creators](https://octoclip.io/ugc-creators) - [AI UGC vs real UGC](https://octoclip.io/ai-ugc-vs-real-ugc) - [Micro influencers](https://octoclip.io/micro-influencers) - [Influencer marketing](https://octoclip.io/influencer-marketing) - [TikTok influencer marketing](https://octoclip.io/tiktok-influencer-marketing) - [TikTok Creator Marketplace](https://octoclip.io/tiktok-creator-marketplace) - [Find influencers](https://octoclip.io/find-influencers) - [TikTok Spark Ads](https://octoclip.io/spark-ads) - [Meta partnership ads](https://octoclip.io/partnership-ads) - [What is UGC?](https://octoclip.io/what-is-ugc) - [UGC examples](https://octoclip.io/ugc-examples) - [UGC rates](https://octoclip.io/ugc-rates) - [UGC vs influencer marketing](https://octoclip.io/ugc-vs-influencer-marketing) ### On Octoclip - [All guides and tools](https://octoclip.io/resources) - [UGC prompts](https://octoclip.io/prompts) - [Octoclip for brands](https://octoclip.io/) - [Open jobs](https://octoclip.io/jobs) - [Octoclip for creators](https://octoclip.io/creators) Free to post a job ## Hire with a contract on every job. Post a job free. The contract is built and accepted before any work starts. [Post a job free](https://octoclip.io/signup/brand) [Sign in](https://octoclip.io/login) **Posting a job is free.** You’re charged only when a creator accepts. [Post a job free](https://octoclip.io/signup/brand)