# How to Find UGC Creators: Octoclip vs DIY (2026)

> How to find UGC creators without DMs and spreadsheets: post one job on Octoclip, let creators apply, and pay only when you hire. Compare, then post.

Source: https://octoclip.io/compare/octoclip-vs-doing-it-yourself  
Updated: 2026-10-18

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Comparison Updated 18 Oct 2026

# How to find UGC creators: Octoclip vs doing it yourself.

To find UGC creators without DMs, spreadsheets and chasing invoices, post one job on Octoclip: creators apply, and you pay only when a creator accepts your offer. Every hire then comes with a contract, secured payment and a receipt, instead of terms agreed in messages and invoices paid one by one.

[Post a job free](https://octoclip.io/signup/brand)

- Free until you hire
- Fixed price per video
- You approve every video

## In short

| Point | OCTOCLIP | Doing it yourself |
| --- | --- | --- |
| What it is | A UGC marketplace where creators apply to your job | Finding, briefing and paying creators yourself |
| Monthly fee | €0 | None |
| How you pay | Per hire, when a creator accepts your offer | Each creator separately, by invoice |

Of the 10 points compared Typical terms, not any one provider

**8** Octoclip ahead

**2** Equal

See all 10 points

What they are

## What are Octoclip and doing it yourself?

Doing it yourself means finding UGC creators by searching social media, messaging them one by one, agreeing terms in DMs and paying each by invoice. Octoclip is a UGC marketplace where creators apply to one job and the platform runs the contracts and payments.

Octoclip

Octoclip is built for brands that want to start without a commitment. It costs €0 a month, posting jobs and reviewing applicants are free, and you pay only when a creator accepts your offer. Creators keep 100% of their price. Creators apply to your job, every applicant shows a delivery record, and each creator confirms your must-include points before sending a video.

Doing it yourself

Doing it yourself means searching and messaging creators one by one, rewriting the brief for each, agreeing rights in messages, and paying each creator separately.

Octoclip (octoclip.io) is a UGC marketplace and is not related to the clipboard app of the same name.

### How a hire works on Octoclip

The first three steps are free.

1. Free **Post a job** Type, price per video, volume, deadline and the brief, with the must-include points every video is checked against.
2. Free **Review applicants** Creators apply with a note. You see their profile, connected account and record on Octoclip.
3. Free **Send offers** The contract is generated from your job’s terms. Hire one creator or twenty from the same brief.
4. You pay here **Hire and approve** When a creator accepts, you pay and they start. You approve every video before the creator is paid.

Side by side

## Octoclip vs doing it yourself, side by side on 10 points

Octoclip is ahead on 8 of the 10 points compared, and equal on the other 2.

Yes or strong No Not published

*Octoclip compared with doing it yourself on price, creators, briefs and review, and rights and payments. Checked 18 Oct 2026.*

| Point | OCTOCLIP | Doing it yourself |
| --- | --- | --- |
| Price Octoclip ahead on 1 · Equal on 1 |  |  |
| Equal Monthly subscription A plan you pay whether or not you hire anyone that month. | Yes: None, €0 | Yes: None |
| Octoclip ahead Your time Hours not spent searching, messaging and chasing. | Yes: One job, and the creators come to you | No: Searching and messaging creators one by one |
| Creators Octoclip ahead on 2 · Equal on 1 |  |  |
| Octoclip ahead Creators apply to your job The creators who want the job come to you. | Yes: Yes | No: You search and message |
| Equal You choose every creator Send offers only to the people you want on your brand. | Yes: Yes, you send offers to the ones you want | Yes: Yes, you pick who to message |
| Octoclip ahead Delivery record before you hire Videos delivered, on time and approved first time, counted from real jobs. | Yes: On every profile Videos delivered, on time, approved first time | No: None: follower counts and a portfolio |
| Briefs and review Octoclip ahead on 2 |  |  |
| Octoclip ahead One brief for many creators Write it once. Every creator gets the same brief and terms. | Yes: Yes, each with their own dates | No: Rewritten in every message |
| Octoclip ahead Must-include checklist Creators confirm each point before sending, so fewer videos miss the brief. | Yes: Confirmed by each creator | No: No |
| Rights and payments Octoclip ahead on 3 |  |  |
| Octoclip ahead A contract on every hire Built from the job’s terms and accepted by the creator. | Yes: Automatic, built from your job’s terms | No: You write it |
| Octoclip ahead Usage rights on approved videos Run every approved video as an ad, worldwide, at no extra cost. | Yes: Unlimited, worldwide, no end date Non-exclusive, includes Spark Ads and partnership ads | No: You negotiate it each time |
| Octoclip ahead Payments and receipts handled Creators are paid as you approve, with a receipt in your history. | Yes: Secured before work starts A receipt for every payment | No: By you, one by one |

**Posting a job is free.** You’re charged only when a creator accepts.

[Post a job free](https://octoclip.io/signup/brand)

The figures for doing it yourself are typical terms, not any one provider’s. Terms differ, so confirm them with each. [Tell us](mailto:support@octoclip.io) if anything here is out of date.

Cost

## How much does Octoclip cost compared with doing it yourself?

Octoclip costs €0 a month. You pay only when a creator accepts your offer, and the platform handles the contract, the payment and the receipt. Doing it yourself means every creator is a separate message, contract and payment.

### Octoclip pricing

No plan and no minimum. You pay only when you fund a hire, and you see the full amount before you send an offer. Creators keep 100% of their price.

Always free

- Posting jobs
- Reviewing applicants
- Sending offers
- Revisions
- Contracts and receipts

Every hire includes

- A contract Built from your job’s terms and accepted by the creator
- Payment secured before work starts The creator is paid for each approved video
- Must-include points, confirmed Each creator ticks every point before sending
- 5 days to review Then the video approves itself
- Usage rights worldwide, with no end date Spark Ads and partnership ads included
- A receipt for every payment In your history

An example. You choose the price and the number of videos, and you see the full amount before you send an offer.

### What does each way of working involve?

Doing it yourself moves the searching, contracts and payments to you. Octoclip takes them off your hands.

This describes how doing it yourself typically goes, not any one team.

*Doing it yourself and Octoclip compared*

| The difference | OCTOCLIP €0 plan, pay per hire | Doing it yourself DMs and spreadsheets |
| --- | --- | --- |
| Finding creators | Creators apply to your job | You search and message one by one |
| The brief | Written once for every creator | Rewritten in each message |
| Rights and contract | Built from your job’s terms | Agreed in messages, written by you |
| Paying creators | Secured at acceptance, released per approved video | One invoice and one transfer each |

### What does doing it yourself cost?

Doing it yourself costs time: searching, messaging, writing a contract, checking each video and paying each creator.

Who each one suits

## Why use Octoclip instead of doing it yourself?

Use Octoclip instead of doing it yourself if you want creators to come to you, one brief for all of them, and the contracts and payments handled.

- €0 **No plan to pay for** Post jobs and review applicants for free. You pay when you hire, not every month.
- 100% **Creators keep what they charge** So the good ones keep applying to your jobs.
- 5 days **Every review has a deadline** Approve in one click, and a video you do not review within 5 days is approved for you.

You do not need a platform to hire one creator. You need one to hire ten without a spreadsheet: one brief, creators who apply, a contract on every hire, secured payments and receipts. Octoclip keeps the choice with you and takes the admin off you, and creators keep 100% of their price.

### Octoclip suits you when…

**You hire some months and not others** A month with no hires costs €0

**You want to choose from who applied** Every applicant shows videos delivered, on time and approved first time

**You can say what the video must show** At least 2 must-include points, confirmed by each creator

**You want the full amount before you commit** It’s on the offer before you send it

**You need short portrait videos** 9:16, for TikTok, Instagram Reels and YouTube Shorts

### Look elsewhere when…

**You want someone to pick creators for you** That’s what an agency does. Here, you choose

**You want views or sales guaranteed** Nobody can promise reach, and Octoclip doesn’t

**You need landscape or long-form video** Every video is short and portrait, 9:16

**You expect round after round of changes** 1 revision per video, tied to a must-include point

**You need a crew or a studio shoot** Each video is filmed by one creator

If something goes wrong

## Built for the parts that usually go wrong.

The same rules run on every Octoclip hire, for brands and creators alike.

1. **A video misses the brief** Ask for **one revision**, tied to the must-include point it missed. The creator has 3 days to send the new version. 1 revision
2. **You can’t review in time** You have **5 days**, and we remind you 24 hours before they’re up. After that the video approves itself, so the creator is paid on time. 5 days
3. **A creator doesn’t answer your offer** **Nothing is charged.** You give every offer an answer-by date of 1 to 7 days. Nothing charged
4. **You want to turn a video down** Only for an objective reason, such as a missed deadline or a must-include point still missing after the revision. **Low views or a change of mind don’t count.** Judged on the brief
5. **You and the creator disagree** **A person at Octoclip** looks at both sides and decides within 5 business days. A person decides
6. **You want to stop** Stop posting jobs. A month with no hires costs **€0**, and there’s nothing to cancel. €0 a month

FAQ

## Octoclip vs doing it yourself: common questions

Straight answers on who does what, what you pay and when.

**A person answers.**

Weighing Octoclip against doing it yourself? Write to us and someone at Octoclip replies.

[Talk to us](mailto:info@octoclip.io)

### How do I find UGC creators?

You can search TikTok and Instagram and message creators, browse a freelance site, ask an agency, or post a job on Octoclip and let creators apply. On Octoclip you set the price per video, write the brief once, and every applicant shows videos delivered, on time and approved first time.

### Where can I find UGC creators?

Where to find UGC creators depends on how much work you want to do. Searching social media is free but slow. A UGC marketplace such as Octoclip brings the creators to you: you post a job and see who applies, with a delivery record on every profile.

### How do I find UGC creators for my app?

Post a job on Octoclip describing the app, the platform, how many videos and the price per video, and write the brief with the must-include points. Creators apply, and you send offers to the ones whose videos fit. Our guide to [UGC ads](https://octoclip.io/ugc-ads) shows what to brief.

### Is it cheaper to find UGC creators myself?

Doing it yourself means every creator is a search, a message thread, a contract and a payment, and your time is the cost. Octoclip costs €0 a month, you pay only when a creator accepts your offer, and it handles the contract, secured payment and receipt on every hire.

### How many UGC creators should I hire?

Brands usually start with a handful of creators on the same brief and keep the ones whose videos perform. On Octoclip you can hire one creator or twenty from one job, each with their own delivery dates, and rehire the ones who delivered.

### What is the main difference between Octoclip and doing it yourself?

Both end with creator videos for your ads. Doing it yourself means messaging each creator and handling the contract and payment. On Octoclip, brands pay €0 a month and pay only when a creator accepts your offer, creators apply to your job, every applicant shows a delivery record, and each creator confirms your must-include points before sending a video.

### How do I hire UGC creators on Octoclip?

Post a job by choosing a creator post or a UGC video, the platform, how many videos and the fixed price per video, and write the brief once. Creators apply, and you send offers to the ones you want. When a creator accepts, the hire is paid and work starts once payment is secured. Review each video within 5 days, ask for one revision if a brief point is missed, and approve.

### Can I choose my own creators on Octoclip?

Yes. Creators apply to your job and you send offers to the ones you want. Nobody is assigned to you.

### How do revisions work on Octoclip?

Octoclip includes one revision per video, tied to the must-include point of the brief that the video missed, so the feedback stays specific. The creator has 3 days to resubmit. If you do not respond within 5 days, the video is approved.

### Does Octoclip have a minimum spend or a contract?

No. Octoclip has no monthly plan, no minimum spend and no contract. You can start with one creator and one video, and you pay only when a creator accepts your offer.

**A person answers.**

Weighing Octoclip against doing it yourself? Write to us and someone at Octoclip replies.

[Talk to us](mailto:info@octoclip.io)

Sources

## Where the do-it-yourself figures come from.

The figures for doing it yourself on this page are typical terms, not any one provider’s. Terms differ, so confirm them with each.

Published 6 Oct 2026 Updated 18 Oct 2026

Octoclip’s own figures come from its [Terms](https://octoclip.io/terms). Spotted something out of date? [Tell us](mailto:support@octoclip.io).

More comparisons

## Compare Octoclip with others.

Each page sets Octoclip against one platform, with the other side’s figures dated and sourced.

[See all comparisons](https://octoclip.io/compare)

Free to post

## Try Octoclip on your next brief.

Posting is free and no card is needed. You only pay when a creator accepts your offer.

[Post a job free](https://octoclip.io/signup/brand) [Sign in](https://octoclip.io/login)

[Post a job free](https://octoclip.io/signup/brand)
